Privacy Policy

Effective from: 26 June 2025
Company Name: GLOW EMPIRE LTD
Company Number: 16137311
Registered Address: 88 Isaacson Drive, Wavendon Gate, Milton Keynes, England, MK7 7RZ
Website: www.glowempire.co.uk
Privacy Policy URL: https://www.glowempire.co.uk/pages/privacy-policy

Glow Empire LTD ("Glow Empire", "we", "our", or "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, share, and protect your information when you visit or make a purchase from www.glowempire.co.uk (the “Site”).

1. What Data We Collect

We collect and process the following categories of personal data:

1.1 When You Place an Order

  • Full name

  • Email address

  • Shipping and billing address

  • Phone number

  • Payment information (processed securely via Shopify Payments, including Shop Pay Installments – we do not store your card details)

  • Order details and history

1.2 When You Register an Account

  • Login credentials (email and encrypted password)

  • Saved addresses and preferences

  • Wishlist or saved products

  • Purchase history and communication preferences

1.3 When You Subscribe to Our Emails

  • Name

  • Email address

  • Product and marketing preferences

  • Device or browsing behaviour (if applicable via email analytics)

1.4 When You Browse the Website

  • IP address

  • Browser type and version

  • Operating system and platform

  • Device type

  • Referral source

  • Browsing history, page views, and on-site clicks (via cookies and pixels)

1.5 When You Leave a Review or Contact Support

  • Name and email (if submitted)

  • Content of your review or query

  • Social media or third-party messaging identifiers (if applicable)

2. Why We Process Your Data

2.1 To Fulfil Your Orders

We need your personal data to process, dispatch and deliver orders, and manage returns or complaints.

2.2 To Provide a Personalised Shopping Experience

We may use your preferences and browsing data to recommend products and content.

2.3 To Send Marketing Communications

If you’ve opted in, we may send newsletters or promotions. You can unsubscribe at any time using the link in the email or through your account settings.

2.4 To Improve Our Services

Analytics and customer feedback help us optimise our website, track performance, and better serve your needs.

2.5 To Comply with Legal Obligations

We retain transactional data for financial, tax, and regulatory compliance.

2.6 To Prevent Fraud and Ensure Security

We use monitoring systems to detect, prevent, and report potential fraud or abuse.

3. Legal Bases for Processing

We process your data based on:

  • Contractual necessity (e.g. fulfilling your order)

  • Legal obligation (e.g. tax records)

  • Consent (e.g. marketing communications)

  • Legitimate interest (e.g. analytics, fraud prevention, customer service)

4. Who We Share Your Data With

We only share your data with:

  • Shopify – for website hosting and order management

  • Payment providers – Shopify Payments (including Shop Pay Installments)

  • Delivery couriers – Royal Mail, Evri, or others

  • Email marketing services – e.g., Klaviyo or Shopify Email

  • Review platforms – e.g., Judge.me

  • Analytics services – Google Analytics, Meta Pixel

  • Law enforcement or regulators – if required by law

All third parties are bound by strict confidentiality and data protection agreements.

5. Cookies and Tracking Technologies

We use cookies to:

  • Enable essential site functions (e.g. checkout, login)

  • Measure site usage and performance

  • Personalise your experience and recommendations

  • Deliver targeted ads across platforms

You can manage or disable cookies via your browser settings. For more information, visit www.youronlinechoices.com/uk.

6. How Long We Keep Your Data

We retain your personal data only for as long as necessary:

Data Type Retention Period
Order & transactional data 6 years (for legal/accounting purposes)
Marketing email data Until you unsubscribe or after 4 years
Account info As long as your account is active
Reviews & blog comments Up to 6 years or upon deletion request

7. How We Keep Your Data Secure

We use industry-standard security tools and protocols, including:

  • SSL encryption for all web traffic

  • Encrypted storage of passwords

  • Secure Shopify servers with 24/7 monitoring

  • Access control for authorised staff only

8. Your Rights (Under UK GDPR)

You have the right to:

  • Access your data

  • Correct inaccurate data

  • Delete your data (subject to legal limitations)

  • Restrict processing

  • Port your data to another provider

  • Object to direct marketing or processing based on legitimate interests

  • Withdraw consent at any time

To exercise your rights, please contact us at:
📧 customerservice@glowempire.co.uk

If you're unsatisfied, you can contact the UK Information Commissioner’s Office (ICO) at www.ico.org.uk.

9. Contact Us

If you have questions about this policy or your personal data, contact:

Glow Empire LTD
Company number: 16137311
Registered office: 88 Isaacson Drive, Wavendon Gate, Milton Keynes, England, MK7 7RZ
📧 customerservice@glowempire.co.uk

10. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our services or legal requirements. The latest version is always available at:
🔗 https://www.glowempire.co.uk/pages/privacy-policy